Jessica Schulman

As a trained visual artist, Jessica is highly skilled in developing logos, brand assets, and cohesive visual identities for a diverse range of clients. Her work combines a strong artistic foundation with a thoughtful, strategic approach to design, allowing her to create distinctive, memorable branding that functions effectively across digital and print platforms. She understands how visual systems should perform in real-world applications, from scalable logo design to consistent brand expression across channels.

Previously, as Creative Director for a direct-to-consumer brand, she led the development of the company’s full creative ecosystem. She oversaw all visual and marketing assets, directing the design of an extensive portfolio of product labels and promotional materials across print, digital, and merchandise platforms. Jessica also guided social media strategy and content development, contributing to a 40 percent increase in audience engagement, and led the design of the company’s website to strengthen SEO performance and enhance the customer experience. She has built a versatile creative practice that spans fine art, design, and integrated digital and print communications. 

Jessica partners with clients to develop and evolve their brands and visual identities across logos, websites, newsletters, direct mail, and trade show materials, with a strong emphasis on clarity, usability, and visual cohesion. She works fluently within established brand systems while also creating new visual frameworks that support strategic marketing, communications, and business objectives.

She attended the University of Georgia, where she earned a BFA in Painting and Drawing as well as Art Education, grounding her design practice in both technical skill and visual storytelling.